SEO is an extremely broad term, covering topics ranging from; On-page optimisation, link building, viral marketing, conversion rate enhancement, PPC (pay per click) management, competitor analysis and link authority analysis.

Now unless you’re an absolute guru, there is no way you could be an expert on all of these topics. But there’s no reason you can’t easily get a snapshot of vital data to help enhance your site architecture and search rankings.

Selecting a Webhost can be a daunting task, particularly if you’ve had no prior experience in the process. With so much competition, fake reviews and scams it’s hard to figure out just who to go with.

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Page Titles vs Headlines

Human perspective

For potential readers, your headline is the first and perhaps only impression you will make. Without a compelling headline it is likely that most people will not even read the rest of your article.

Search engine’s perspective

Most search engines place more weight on the page title then any other on-page element. By not understanding how to best utilise the page title may be missing out on a great deal of search traffic and hindering your rankings for desired keywords.

Are you looking to grow your blog or website? If so, you probably realise the key to rankings and traffic are links – but which links, and how do you get them?

There are many techniques people use to get links these days, such as being popular, building relationships and link-baiting. Unfortunately most of these are either difficult, time consuming or both.